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21.04.2015 —
Зачем американскому туристу ехать в Россию?
Russian Business Etiquette
peacetraveler22 — 22.04.2015
It seems people, and even corporations, sometimes feed into and perpetrate stereotypes about their own country. Last week, this cute little invitation from a prestigious Russian law firm arrived at my desk. It's an offer to attend their fancy reception at the annual gathering for trademark attorneys throughout the globe. This year, the conference is held in beautiful San Diego. I like this invitation a lot, it made me smile on a crappy work day. However, I'm confused. Is the person with the fuzzy boots a man or woman? The image is very androgynous. :) In some ways, the invitation feeds into many stereotypes about Russia - remote village, fences and frozen looking Siberians. But everything is neat, tidy and cozy!
You will recall that last year, one of the attorneys from this Russian law firm visited me in Washington, DC and I made a major language faux pas when I greeted her with "Привет, Очень приятно." I wrote a post about it here. What is proper Russian business etiquette? Are meetings and business relations typically formal? In the U.S., even in my work as a lawyer, we often engage in casual greetings in meetings. The atmosphere is relaxed, not serious in tone or appearance. I almost never wear a business suit, instead dressing in black pants and nice tops and sweaters. On Fridays, most lawyers wear jeans to the office. I remember in all my business dealings that the Japanese are the most formal, and perhaps Russia falls somewhere in between. Please give me advice for dealing with these Russian lawyers! Btw, here's what we will do at the reception...
"Taste famous Russian dishes with Russian vodka and to enjoy live performance of the virtuoso Russian folk ensemble." I wonder what Russian "dishes" they will serve? I hope there are no kholodets! :)) And I will not touch one ounce of "Russian vodka!'
I rarely deal with Russian businesses or government agencies because almost none of my clients do business there, or register their trademarks in this region. First, it is expensive and takes a long time. Second, there is little value to owning a trademark registration in Russia when intellectual property laws are rarely enforced. The only exception is my cigarette client, who owns numerous registrations of their trademarks in Russia and other former Soviet bloc countries. Not surprising, given that these regions have the largest smoking populations.
What do you think about this invitation? Do you like it, or find it offensive? Please give me tips on Russian business etiquette, so I don't embarass myself at this reception!
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Russian Business Etiquette
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